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JSX to Begin ATR Operations in 2025

JSX to Begin ATR Operations in 2025
Expansion into Regional Markets with ATR Aircraft
Texas-based public charter airline JSX has announced plans to commence operations with ATR aircraft in late 2025, marking a significant expansion of its hop-on service across the United States. The airline will lease two ATR 42-600s, aiming to broaden its network to include more private terminals, Fixed Base Operators (FBOs), and underserved airports nationwide. This strategic move is designed to enhance JSX’s ability to serve a wider range of regional destinations, many of which have traditionally been accessible only to private flyers.
The introduction of ATR aircraft will be supported by a comprehensive ATR Global Maintenance Agreement, ensuring high levels of aircraft reliability and availability. This partnership represents ATR’s inaugural entry into the U.S. public charter market, capitalizing on the ATR 42-600’s strong operational performance, lower operating costs, and reduced noise footprint. The aircraft will be outfitted with 30 spacious premium seats from ATR’s HighLine cabin collection, providing passengers with business-class legroom, complimentary gourmet snacks, cocktails, and, pending certification, Starlink high-speed internet connectivity.
Context within the Regional Aviation Sector
JSX’s expansion occurs amid a dynamic and increasingly competitive regional aviation environment. Globally, the market for ATR turboprops has experienced robust growth following the pandemic, with significant orders from carriers such as Starlux and Taiwan’s Uni Air. In the United States, competitors are also expanding their regional fleets; for example, Skywest recently secured a major order for Embraer E-175 aircraft, highlighting the intensifying competition in this sector. Despite this positive momentum, industry analysts remain cautious as the aviation industry faces potential challenges in 2025, including supply chain disruptions and shifting market conditions.
Looking forward, JSX has signed a letter of intent for up to 25 ATR aircraft, comprising 15 firm orders and options for an additional ten. This order includes both ATR 42-600s and all-business-class ATR 72-600s, each configured with 30 premium seats. CEO Alex Wilcox underscored the strategic importance of this development, stating, “The ATR -600 series will bring over 1,000 new airports into reach for JSX, expanding access to reliable public charter flights across the great United States. Many of these airports were, until now, reserved only for those who had the means to fly private.”
As JSX prepares to launch ATR operations in 2025, the airline is positioning itself to meet growing demand for regional connectivity while navigating an industry landscape characterized by both opportunity and uncertainty.