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Kyndryl and Auj Partner to Advance Digital Innovation in Saudi Arabia’s Aviation Sector

October 9, 2025By ePlane AI
Kyndryl and Auj Partner to Advance Digital Innovation in Saudi Arabia’s Aviation Sector
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Kyndryl
Auj
Saudi Aviation Sector

Kyndryl and Auj Partner to Advance Digital Innovation in Saudi Arabia’s Aviation Sector

Strategic Collaboration to Accelerate Aviation Transformation

Kyndryl (NYSE: KD), a global leader in enterprise technology services, has entered into a strategic partnership with Auj, a prominent Saudi aviation strategy and operations advisory firm, to drive digital innovation within Saudi Arabia’s burgeoning aviation industry. The alliance was officially announced at the World Aviation Festival in Lisbon, Portugal, underscoring a shared commitment to support the Kingdom’s Vision 2030 initiative and its ambitious aviation growth targets.

Saudi Arabia’s aviation sector is undergoing rapid expansion, fueled by government-led efforts to diversify the economy. The General Authority of Civil Aviation (GACA) reported that the industry contributed approximately $53 billion (SAR 198.8 billion) to the national economy in 2023. Projections under the Saudi Aviation Strategy anticipate the sector will manage 330 million passengers annually by 2030, reflecting the scale and urgency of modernization efforts.

Combining Global Expertise with Local Insight

Auj brings extensive experience working with national carriers, airport operators, and regulatory bodies across Saudi Arabia, focusing on redesigning core platforms and operational frameworks. Kyndryl complements this with a proven global track record in modernizing mission-critical systems for leading airlines and airports, including Singapore Airlines, Japan Airlines, Delta Air Lines, Etihad Airways, and Bangalore International Airport. The partnership will leverage Kyndryl’s capabilities in IT consulting, cloud computing, cybersecurity, artificial intelligence, and managed services alongside Auj’s deep industry knowledge.

Together, the two firms aim to assist Saudi aviation stakeholders—including airlines, airports, and regulators—in adopting advanced technologies and innovative operating models. Their joint efforts are designed to enhance operational efficiency, resilience, and customer experience, while delivering tailored solutions that address the unique challenges of the Kingdom’s aviation ecosystem. This collaboration aligns closely with Saudi Arabia’s sustainability and growth objectives.

Pieter Bil, Senior Vice President and Managing Director of Kyndryl Middle East and Africa, emphasized the partnership’s potential to transform the sector: “By leveraging Kyndryl’s expertise in digital modernization and Auj’s local industry insight, we will help aviation stakeholders deliver more personalized and seamless customer experiences, meet rising traveler expectations, and build resilient, future-ready operations.”

Mohammed Al Moaither, Chief Operating Officer of Auj, highlighted the strategic importance of the alliance: “This collaboration allows us to accelerate the digital transformation of the aviation ecosystem, enabling smarter operations and stronger resilience. By aligning with Vision 2030, we aim to help shape a connected, sustainable ecosystem that positions the Kingdom as a global leader in aviation and smart city innovation.”

Navigating Challenges and Market Dynamics

While the partnership promises significant advancements, both companies acknowledge the challenges ahead. These include navigating evolving regulatory frameworks, integrating new technologies with existing infrastructure, and responding to intensified market competition. The announcement has already generated heightened investor interest, with industry observers anticipating that competitors may enhance their digital capabilities or pursue new alliances to maintain competitive advantage.

About the Companies

Kyndryl is the world’s largest IT infrastructure services provider, delivering advisory, implementation, and managed services to thousands of clients across more than 60 countries. Auj is a Saudi-based aviation strategy and operations advisory firm specializing in airport strategy, operating models, and regulatory engagement within the Kingdom’s aviation sector.

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Swiss International Air Lines Receives First A350-900 Aircraft

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CDB Aviation Delivers Two A320neo Aircraft to Azerbaijan Airlines

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Boeing Shares Under Pressure as Turkish Airlines Considers Switching 737 MAX Order to Airbus

Boeing Shares Under Pressure as Turkish Airlines Considers Switching 737 MAX Order to Airbus

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Oneworld Innovation Summit Highlights Advances in Aviation

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Oneworld Innovation Summit Highlights Advances in Aviation A Gathering of Industry Leaders in Lisbon On October 9, 2025, the oneworld® alliance held its inaugural Innovation Summit in Lisbon, Portugal, convening key figures in digital transformation, customer experience, and sustainability from its member airlines. The event, strategically scheduled ahead of the World Aviation Festival, attracted a diverse group of industry partners, start-ups, scale-ups, and investors. Together, they explored cutting-edge developments poised to shape the future of air travel. The summit featured a dynamic program of panel discussions, presentations, and networking sessions designed to foster collaboration on emerging technologies either already in deployment or under consideration for future adoption. Matt Ridley, oneworld’s Director of Sustainability and Innovation, moderated several pivotal panels, underscoring the alliance’s dedication to driving industry-leading progress. Emphasizing Collaboration and Sustainability Nat Pieper, CEO of oneworld, highlighted the alliance’s proactive approach to innovation, stating, “Oneworld member airlines are exploring, investing in, and deploying innovation that is reshaping aviation. Our collective expertise uniquely positions us to share best practices and spark new ideas to solve common challenges at scale.” This sentiment was echoed by Michael Augello, CEO of Airbus UpNext, who stressed the importance of collaboration beyond individual companies. “Innovation is bigger than one company; if you want to create epic outcomes, you need to first connect and then collaborate. Creating a space to ideate together is a great beginning,” he remarked. Max Sabbe, Principal at Breakthrough Energy Ventures, further emphasized the critical role of cross-industry partnerships in advancing sustainable aviation. He noted that combining Breakthrough Energy Ventures’ technical and investment capabilities with oneworld’s global aviation expertise is bringing the industry closer to scalable, cost-effective sustainable aviation fuel (SAF) solutions. Reflecting the sector’s commitment to environmental responsibility, the summit’s agenda focused heavily on sustainability and operational efficiency. Oneworld remains the first airline alliance to pledge net zero emissions by 2050 and continues to spearhead environmental initiatives. A notable development is the recent launch of a $150 million fund in partnership with Breakthrough Energy Ventures, aimed at accelerating the development and commercialization of SAF. Innovations and Industry Challenges Among the presentations, several innovation leaders showcased their latest advancements. JetZero’s CEO, Tom O’Leary, outlined plans to revolutionize commercial air travel through highly efficient aircraft designs. Vicki Nakata, CEO of Airlines Ventures and UP.Labs, discussed how collaborative efforts unlock solutions and drive broader innovation across the aviation ecosystem. Azim Barodawala, CEO of Volantio, presented the company’s award-winning progress in enhancing passenger experience. Despite these promising developments, the aviation industry continues to face significant challenges. Supply-chain disruptions remain a pressing concern, exemplified by Air Astana’s ongoing efforts to expand its fleet to 84 aircraft amid persistent constraints. These difficulties highlight the necessity for resilient partnerships and agile operational strategies. Market responses to the technologies highlighted at the summit, particularly in artificial intelligence and biometrics, align with trends observed at recent events such as the ACI World Airport Experience Summit in Guangzhou. There, growing interest in passenger experience and operational efficiency has been evident. It is anticipated that competitors will adopt similar innovations, potentially accelerating a broader industry shift toward enhanced digitalization and sustainability. By fostering collaboration and sharing expertise, the oneworld Innovation Summit positions the alliance and its partners at the forefront of aviation’s transformation, setting the stage for continued advancements in technology, sustainability, and customer experience.
Airbus Books 10 A350 Orders in September, Including 2 ACJs

Airbus Books 10 A350 Orders in September, Including 2 ACJs

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