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David Kerr and Christian Gessner Join Awery Aviation Software

David Kerr and Christian Gessner Join Awery Aviation Software Amid Industry Transformation
Awery Aviation Software has announced the appointments of David Kerr and Christian Gessner to its leadership team, reinforcing the company’s commercial and strategic capabilities as it navigates a rapidly evolving global aviation environment. These additions come at a pivotal moment for the air cargo sector, which is confronting significant operational and regulatory challenges.
Strengthening Leadership with Industry Expertise
Christian Gessner joins Awery as Business Development Manager, bringing over two decades of experience in the air cargo industry. His background includes key roles at the International Air Transport Association (IATA) and various aviation software providers, where he has focused on sales, marketing, business transformation, and the advancement of air cargo technology. Gessner emphasized Awery’s reputation for delivering enterprise resource planning (ERP) solutions that support cargo operators in their daily operations while driving technology adoption in an industry traditionally slow to digitize. He stated, “I’m joining Awery to tackle a critical industry challenge: accelerating the adoption of practical technology that delivers measurable gains in efficiency, compliance, and performance for cargo operators worldwide.”
David Kerr, joining Awery on a consultancy basis, brings extensive senior leadership experience from nearly a decade at American Airlines, complemented by senior roles at Etihad Cargo and European Cargo. Kerr highlighted his deep understanding of airline cargo operations and the challenges faced by Awery’s customers. He expressed enthusiasm about contributing to cross-industry initiatives and advancing the momentum of digitalisation with Awery’s practical tools, noting, “I am excited about the opportunity to join the dots of cross-industry initiatives, and to build on the current momentum of industry digitalisation with Awery’s practical and effective tools.”
Navigating Market Disruptions and Regulatory Changes
The appointments coincide with a period of significant disruption in the business aviation sector. Persistent supply chain issues and operational challenges continue to affect companies across the industry. Additionally, regulatory developments, such as the Federal Aviation Administration’s (FAA) plan to phase out leaded aviation petrol by 2030, are expected to necessitate substantial adjustments in fuel inventory management and may increase operating costs. These factors are compelling both established operators and new entrants to reassess their strategies, seeking to leverage insights and develop mitigation measures in response to shifting market dynamics.
Awery’s decision to bolster its commercial team reflects a strategic commitment to customer-driven technology development and the facilitation of digital transformation within the air cargo industry. Tristan Koch, Chief Commercial Officer at Awery, remarked, “As Awery continues to grow, we are building out our team with the very best from the industry. Both David and Christian have established reputations within air cargo, and their experience will be invaluable in continuing Awery’s success as we expand our commercial reach.”
With the addition of Kerr and Gessner, Awery aims to enhance its position as a provider of practical and effective solutions for cargo operators, supporting them through technological innovation and the broader operational challenges confronting the aviation sector.

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