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Jet Aviation Supplies Sustainable Aviation Fuel at Zurich WEF

Jet Aviation to Supply Sustainable Aviation Fuel at 2026 World Economic Forum
Jet Aviation has confirmed it will provide sustainable aviation fuel (SAF) to aircraft during the 2026 World Economic Forum (WEF) in Davos, continuing its commitment for the fifth consecutive year to support SAF availability at Zurich Airport for this prominent international event.
Expanding SAF Access in Switzerland and Beyond
The company first introduced SAF in Switzerland for the WEF in 2020 and has since expanded its offerings significantly. Jet Aviation supplied on-site SAF during the 2023, 2024, and 2025 forums, and facilitated access through its Book & Claim program in 2022. Joao Martins, Vice President of FBO Operations Europe and General Manager at Zurich, emphasized the importance of SAF in advancing the aviation industry’s sustainability goals. He noted that since the initial introduction of SAF for the WEF, Jet Aviation has not only maintained its support for the event but also broadened access at its Swiss locations, including establishing a permanent SAF supply at its global headquarters in Basel.
Jet Aviation now enables customer access to SAF through a combination of on-site availability at 13 facilities worldwide and its global Book & Claim program. Jeremie Caillet, President of Jet Aviation, highlighted the company’s commitment to providing a seamless customer experience by responding to client needs and delivering services where and when they are required.
Industry Challenges and Market Dynamics
Despite growing demand for SAF, particularly during high-profile events like the WEF, the aviation industry faces significant challenges in scaling production. The International Air Transport Association (IATA) has reported that SAF production has not expanded as rapidly as expected, creating potential supply constraints. The increased visibility and demand associated with the WEF may further pressure supply chains as operators and customers seek sustainable fuel alternatives.
The competitive landscape is also intensifying. With the global SAF market projected to reach $50 billion by 2036, other fuel providers are likely to enhance their SAF offerings or increase capacity to meet rising demand, thereby heightening competition for market share.
Jet Aviation, a wholly owned subsidiary of General Dynamics, employs over 4,500 staff across 50 locations worldwide. Its comprehensive services include aircraft management, sales, charter, completions, government programs, fixed-base operations (FBO), maintenance, and staffing. As the SAF market expands and competition grows, Jet Aviation’s ongoing investment in sustainable fuel solutions positions it as a significant contributor to the aviation sector’s transition toward greater environmental responsibility.

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