Joby Aims to Accelerate U.S. Flying Taxi Plans with Blade Acquisition

Uzbekistan Airways to Expand A321neo Fleet with Six New Leases Uzbekistan Airways has announced the signing of letters of intent with Chinese lessors CALC and ICBC Financial Leasing to lease six additional Airbus A321neo aircraft. The agreements include four aircraft from CALC, increasing the airline’s total commitments with this lessor to six, and two from ICBC Financial Leasing. Deliveries are planned between 2027 and 2028, marking a significant expansion of the carrier’s narrow-body fleet. Fleet Expansion and Delivery Timeline With these new leases, Uzbekistan Airways aims to operate a total of fifteen A321neo aircraft by 2028. Earlier this year, the airline finalized dry-lease agreements with CALC for its first two A321neos, scheduled for delivery in 2026. In addition, a separate agreement was reached in September to lease two more A321neos from SMBC Aviation Capital, also arriving in 2026. The A321neo aircraft will be configured to accommodate 16 business class and 156 economy class passengers, reflecting the airline’s focus on enhancing passenger comfort and capacity. Currently, Uzbekistan Airways operates a diverse fleet of 44 aircraft, including nine A320-200s, ten A320neos, five A321neo LRs, two ACJ320s, six Boeing 767-300ERs, two 767-300ER freighters, seven Boeing 787-8s, two Ilyushin Il-76TDs, and one Pilatus PC-24, according to ch-aviation data. The airline also holds commitments for an additional eighteen A321neos and fourteen Boeing 787-9s, underscoring its ambitious growth plans. Strategic Considerations and Market Challenges The decision to expand the A321neo fleet comes amid a competitive and evolving aviation market in Central Asia. While increasing the fleet size offers opportunities for route expansion and enhanced service offerings, it also presents challenges related to higher operational and maintenance costs. These factors could exert pressure on the airline’s financial performance, prompting close scrutiny from market analysts and investors regarding the strategic rationale behind the expansion. Uzbekistan Airways faces intensified competition from regional carriers such as Centrum Air and Flydubai, both of which are also expanding their Airbus A320neo fleets. This competitive environment necessitates careful management of leasing terms and the seamless integration of new aircraft into existing operations. The airline’s ability to navigate these complexities will be critical as it pursues its growth strategy and seeks to consolidate its position within the regional aviation sector.

What to Know Before Flying on the Airbus A350 XWB The Airbus A350 XWB, standing for "extra widebody," has rapidly established itself as a leading aircraft in contemporary aviation. Celebrated for its operational efficiency, cutting-edge engineering, and enhanced passenger comfort, the A350 was developed as Airbus’s strategic response to Boeing’s 787 Dreamliner. Its adoption by airlines worldwide underscores its appeal not only from an operational standpoint but also for the superior experience it offers to travelers. Spacious and Adaptable Cabin Design Space is a critical factor in air travel, and the A350’s cabin delivers on this front with distinction. Measuring 221 inches in width, the “Airspace” cabin is the most spacious in its category, providing ample seat width and generous legroom across all classes. The design incorporates high, vaulted ceilings and straight cabin walls, which contribute to exceptional shoulder space. Additionally, the aircraft features the industry’s largest overhead bins, facilitating effortless storage of carry-on luggage. The cabin layout is highly customizable, enabling airlines to configure the interior according to market demands. Premium carriers such as Qatar Airways and Singapore Airlines have introduced private suites with doors and high partitions, sometimes opting to remove overhead bins to create a more open environment. The larger A350-1000 variant offers approximately 40% more premium cabin space, addressing the increasing post-pandemic preference for luxury travel over basic economy seating. Enhanced Comfort and Quietness Passenger comfort is further elevated through advanced features such as customizable LED mood lighting, designed to mitigate jet lag and foster a soothing atmosphere throughout the flight. Certain configurations also include electric window blinds with multiple shading options, enhancing passenger control over their environment. The A350 is distinguished by having the quietest cabin among twin-aisle aircraft. Its Airspace cabin maintains noise levels that are on average five decibels lower than competing models, with reductions reaching up to nine decibels in the forward sections. This significant noise reduction contributes to a notably tranquil in-flight experience from departure to arrival. Innovation and Market Developments Airbus continues to advance the A350 family with ongoing innovations. The company is developing a stretched version of the aircraft to accommodate growing demand for higher passenger capacity, a complex engineering challenge that contrasts with Boeing’s approach to the 777X. The development of the Rolls-Royce Trent XWB-97 engine plays a pivotal role in enabling the capabilities of the larger A350-1000 model. In parallel, Airbus is focusing on the A350F freighter variant to meet strong demand in Asian and other markets. As competition intensifies, particularly with Boeing’s upcoming 777X, Airbus’s capacity to adapt and expand the A350 lineup will be critical to maintaining its market position. Conclusion For passengers, the Airbus A350 XWB offers a superior flying experience characterized by spaciousness, quietness, and advanced comfort features. With Airbus’s continued efforts to refine and expand the A350 family, travelers can anticipate further innovations and elevated luxury in the skies.

Elevate Aviation Group Expands Maintenance Services Amid Intensifying Industry Competition Elevate Aviation Group has announced a significant expansion of its maintenance capabilities through its subsidiary, Elevate MRO, with the launch of a new engine overhaul service. This development, made possible by a strategic partnership with StandardAero, aligns with a broader industry trend toward vertical integration. The move comes as demand for efficient and reliable engine performance continues to rise across both business and commercial aviation sectors. Strategic Partnership and Service Expansion The newly introduced engine overhaul service is designed to support a diverse range of aircraft, reinforcing Elevate MRO’s commitment to providing advanced maintenance solutions tailored to the evolving needs of the aviation industry. Jim Slack, President of Elevate MRO, emphasized the importance of this expansion, stating, “Our expansion into engine overhaul services marks a significant milestone for Elevate MRO. With this partnership, we are able to offer our clients trusted, high-quality engine maintenance solutions that ensure performance and reliability across a wide range of aircraft.” StandardAero, Elevate’s partner in this initiative, brings considerable expertise through its two primary divisions: Engine Services and Component Repair Services. This collaboration is expected to enhance Elevate MRO’s technical capabilities and service offerings. Competitive Landscape and Market Dynamics Elevate Aviation Group’s expansion occurs amid heightened competition within the maintenance, repair, and overhaul (MRO) sector. Established industry players such as AAR, which recently strengthened its market position through the acquisition of HAECO Americas, are intensifying their presence. The surge in demand for MRO services has prompted competitors to pursue strategic initiatives, including increased marketing efforts and new partnerships. For instance, RTX’s Raytheon division is expanding its air defense capabilities, while Jet Aviation has secured new contracts to broaden its service portfolio. Market responses to Elevate’s expansion are expected to be mixed. Some investors may perceive the move as a strategic effort to diversify revenue streams and capture a larger share of the growing MRO market. Conversely, concerns may arise regarding the substantial capital investment required to scale maintenance operations and effectively compete with established industry leaders. Despite these challenges, Elevate Aviation Group’s latest initiative highlights its ambition to evolve into a more comprehensive service provider within the aviation sector. By leveraging strategic partnerships and broadening its maintenance offerings, the company aims to strengthen its position in an increasingly competitive and dynamic market.

AICM Slot Allocations Shift to US Airlines Amid Bilateral Agreements and Industry Challenges Mexican airlines have transferred a portion of their landing and takeoff slots at Mexico City International Airport (AICM) to US carriers, a development confirmed this week by President Claudia Sheinbaum. This reallocation forms part of ongoing bilateral agreements between Mexican and US authorities aimed at regulating air operations and sustaining cross-border connectivity. The move reflects broader shifts within the regional aviation landscape, influenced by both regulatory commitments and operational pressures. The transfer of slots to US airlines follows specific commitments made during bilateral discussions designed to address regulatory requirements. However, this shift occurs amid significant operational challenges, including reductions in airspace capacity linked to shortages of air traffic controllers, as reported by the US Federal Aviation Administration (FAA). These constraints have compelled carriers such as Southwest Airlines to reconsider their flight schedules in response to FAA-imposed restrictions, raising concerns about potential impacts on service reliability and market dynamics. Industry analysts suggest that the redistribution of slots may prompt competitive adjustments among airlines. Some carriers might alter their flight operations or routes, while others could face increased pressure on yields and passenger loads, particularly on transatlantic services. This trend was recently highlighted by International Airlines Group (IAG), whose share price declined following reports of weaker demand and earnings in the third quarter. Legal Developments and Industry Investments In a related legal development, the US Court of Appeals for the Eleventh Circuit in Atlanta has temporarily suspended a Department of Transportation (DOT) order that would have required Delta Air Lines and Aeroméxico to dissolve their joint venture. The court’s decision halts the DOT directive pending further legal review, allowing the cross-border partnership to continue operating for the time being. Meanwhile, French aerospace group Safran announced a significant investment exceeding MX$2.06 billion (approximately US$115 million) to expand its three facilities in Querétaro, Mexico. This expansion is expected to create 238 specialized jobs and enhance the region’s capacity for aerospace manufacturing as well as maintenance, repair, and overhaul (MRO) services. Safran executives emphasized that the investment will strengthen the company’s local supply chain and reinforce Querétaro’s strategic role in aircraft engine assembly and support. Elsewhere in the aviation sector, the US air traffic system is gradually recovering from recent disruptions, with flight schedules returning to normal following the conclusion of the longest government shutdown in US history. In labor news, workers at Boeing Defense’s St. Louis-area plants have approved a new contract, ending a 101-day strike that had affected fighter jet production and other key programs. As the aviation industry contends with regulatory changes, operational constraints, and evolving market conditions, stakeholders remain attentive to the implications of slot reallocations and broader trends on connectivity and competition across North America.

Abu Dhabi Aviation and Honeywell Enhance Helicopter Maintenance Services in UAE Abu Dhabi Aviation (ADA) and Honeywell have entered into a multi-year partnership designed to revolutionize helicopter Maintenance, Repair, and Overhaul (MRO) services within the United Arab Emirates. The collaboration focuses specifically on AW139 helicopters and introduces a streamlined MRO logistics model aimed at reducing downtime and expediting repairs for operators throughout the UAE, as well as the broader Middle East and Africa (MEA) region. Streamlining MRO Logistics for AW139 Helicopters Under the terms of the agreement, ADA will assume responsibility for managing the entire MRO logistics process for AW139 helicopters equipped with Honeywell’s Primus Epic integrated avionics system. Historically, operators were required to send components directly to Honeywell’s global repair facilities, a process that often resulted in extended turnaround times. The new model designates ADA as a local logistics partner, tasked with selecting suitable Honeywell repair centers, coordinating shipments, and overseeing the repair workflow. This localized approach is expected to simplify operational complexities, reduce delays, and provide faster, more efficient service to helicopter operators. Addressing Growing Demand and Enhancing Operational Efficiency The AW139 helicopter is among the most widely deployed models in the region, fulfilling critical roles across military, civil aviation, and oil and gas sectors. The enhanced logistics framework responds to the increasing demand for prompt and reliable MRO services, enabling operators to achieve quicker turnaround times and minimize disruptions to their operations. By improving fleet readiness, the partnership supports higher levels of operational efficiency, particularly in mission-critical environments where helicopter availability is paramount. Navigating Regulatory and Market Challenges While the partnership offers substantial benefits, it also presents challenges related to regulatory compliance and integration with existing maintenance infrastructures. ADA and Honeywell will need to ensure that the new logistics model aligns with regional aviation regulations and seamlessly integrates with current service frameworks. Additionally, the initiative is expected to stimulate greater demand for advanced maintenance services, intensifying competition among aviation service providers in the region. Competitors may respond by enhancing their maintenance capabilities and adopting innovative technologies to maintain market relevance. Advancing Innovation Through Technology Beyond traditional MRO services, Honeywell is actively collaborating with UAE entities to test and implement advanced artificial intelligence-driven solutions within the aviation sector. These technological initiatives aim to further elevate innovation and operational efficiency, potentially establishing new industry standards for helicopter maintenance and support. Building on a Decade of Partnership This agreement builds upon more than ten years of collaboration between ADA and Honeywell, during which both organizations have contributed to meeting the region’s growing demand for high-quality MRO services. By combining Honeywell’s extensive global service network with ADA’s local expertise, the partnership seeks to provide comprehensive and seamless support for AW139 operators, ensuring helicopters spend more time in service and less time undergoing repairs. With the launch of this enhanced MRO logistics model, Abu Dhabi Aviation and Honeywell are positioned to set a new standard for helicopter maintenance services across the UAE and the wider MEA region.

McFarlane Aviation Acquires P. Ponk STCs, Enhancing Support for Legacy Cessna Aircraft McFarlane Aviation has announced the acquisition of a substantial portfolio of supplemental type certificates (STCs) from P. Ponk Aviation, marking a significant expansion of its offerings for legacy Cessna aircraft. This strategic acquisition reinforces McFarlane’s dedication to improving the performance and extending the operational life of classic Cessna models, including the 170, 180, 182, 185, and 206. By incorporating these STCs into its catalog, McFarlane ensures the continued availability of critical modifications that address the specific needs of these enduring aircraft. Upgrades and Industry Significance The STCs acquired encompass a range of vital performance and reliability enhancements. Among these are the PSK 1101 main landing gear kit, the PPPA 1201 inboard landing gear attach angle, the PPA 1301-1/2 outboard gear box brackets, and the PPA 1401 rudder-elevator hinge bearing. These upgrades target common maintenance challenges faced by owners and maintenance professionals, offering proven solutions that improve aircraft durability and operational safety. This acquisition follows the recent passing of Steven Knopp, co-founder of P. Ponk Aviation. Established in 1978 by Steven and Norma Knopp, the company earned its reputation through innovative engine conversions and STCs developed from extensive experience operating Cessna aircraft in the demanding environment of the Alaskan bush. The transfer of these STCs to McFarlane Aviation ensures that the legacy of innovation and practical expertise cultivated by P. Ponk will continue to serve the aviation community. Integration and Market Implications McFarlane Aviation plans to integrate these STCs into its existing operations, offering in-house installation services at its facilities located in Kansas, North Carolina, and Alaska. This consolidation streamlines the upgrade process, providing customers with a comprehensive solution that combines parts supply and installation under one roof. The move is expected to improve operational efficiency and customer convenience. Nonetheless, the integration presents challenges, including the need to maintain regulatory compliance and to seamlessly incorporate the new STCs within McFarlane’s current systems. The acquisition is anticipated to stimulate increased interest in maintenance and upgrade options for legacy Cessna aircraft, potentially driving higher sales and attracting attention from both customers and competitors within the sector. Positioning Within a Competitive Market This acquisition strengthens McFarlane’s position in a competitive aviation aftermarket landscape. Industry leaders such as Textron Aviation, which recently reported the delivery of 42 business jets in the third quarter, may respond by enhancing their own maintenance and upgrade services to maintain market share. Similarly, Gulfstream’s strong sales performance, particularly of the G800 model, underscores the ongoing demand for innovation and differentiation in the sector. McFarlane Aviation, recognized for its extensive catalog of over 4,000 parts manufacturer approvals (PMAs), has long been a prominent provider of cost-effective solutions for legacy airframes. The addition of P. Ponk’s STCs represents a natural extension of McFarlane’s commitment to supporting the safe and reliable operation of classic Cessna aircraft. By consolidating production and service capabilities, McFarlane aims to uphold the tradition of excellence established by P. Ponk Aviation while adapting to evolving market demands and regulatory frameworks. This acquisition preserves valuable intellectual property and ensures that owners of legacy Cessna aircraft will continue to have access to trusted upgrades for years to come.

NTSB Releases Preliminary Report on UPS Plane Crash Involving Engine Separation The National Transportation Safety Board (NTSB) has published its preliminary findings concerning the UPS Boeing MD-11F accident that occurred on November 4, 2025, near Louisville, Kentucky. The report includes striking photographs that document the moment the aircraft’s No. 1 engine detached from the wing shortly after takeoff, a critical event that precipitated the subsequent crash. Engine Separation and Structural Failures According to the NTSB’s initial investigation, the left engine and its pylon separated from the wing during the aircraft’s climb. Examination of the engine pylon revealed signs of fatigue cracks and over-stress failure, indicating structural weaknesses that compromised its integrity. The report further identifies the failure of essential hardware responsible for securing the engine to the wing, which ultimately allowed the engine to break away from the aircraft. Implications and Ongoing Investigation While the preliminary report does not delve into market reactions or responses from industry competitors, the incident raises serious questions about UPS’s operational safety standards and maintenance practices. The findings are likely to trigger heightened scrutiny across the aviation sector and may prompt revisions to safety protocols and regulatory oversight. The NTSB has made the full preliminary report, including detailed analyses and photographic evidence, available for public access. The investigation remains active as officials continue to explore the underlying causes and contributing factors of the engine separation and the resulting crash.

NTSB Investigates Fatigue Cracks in UPS Flight 2976 Engine Separation The National Transportation Safety Board (NTSB) has identified fatigue cracking in the left engine pylon structure as a critical element in its investigation into the fatal crash of UPS Flight 2976. The MD-11F cargo aircraft crashed shortly after takeoff from Louisville Muhammad Ali International Airport (KSDF) on November 4, resulting in the deaths of all three crew members aboard and 11 individuals on the ground. A preliminary report released on Thursday details the circumstances surrounding the accident and the ongoing investigative efforts. Engine Separation and Initial Findings Airport surveillance footage reviewed by investigators reveals that the No. 1 engine and its pylon separated from the wing moments after the aircraft rotated during takeoff. The report notes that a fire ignited near the left pylon’s attachment point to the wing and persisted until the aircraft impacted the ground. Flight data recorder (FDR) information indicates that the aircraft briefly climbed but did not exceed an altitude of 30 feet before crashing. The NTSB’s materials laboratory has uncovered clear evidence of fatigue cracking on multiple fracture surfaces of the left pylon’s aft-mount lugs. Specifically, fatigue cracks were observed where the aft lug bore met the forward face, as well as along the forward lug bore. However, the forward lug’s outboard fracture exhibited only overstress failure without signs of fatigue. Additionally, a circumferential fracture was documented in the spherical bearing connecting the aft mount to the wing, although the bearing and associated hardware remained attached to the recovered wing clevis. Wreckage was dispersed across buildings and a storage yard south of the airport, with separated pylon lugs and fan-blade fragments found on or near Runway 17R. The aircraft had accumulated approximately 92,992 flight hours and 21,043 cycles. The most recent visual inspection of the left pylon aft mount was conducted in October 2021, and lubrication of thrust links and spherical bearings was performed in October 2025. Certain detailed inspections linked to higher cycle thresholds had not yet been required for this airframe. Industry Response and Regulatory Actions The engine separation resulted in an uncontained failure that prompted swift action from regulators and operators. Following a recommendation from Boeing, UPS grounded its entire MD-11 fleet on November 7. FedEx, another major operator of the MD-11, also suspended operations of its fleet as a precautionary measure. The Federal Aviation Administration (FAA) subsequently issued two emergency airworthiness directives: initially grounding all MD-11 aircraft, then expanding the order to include DC-10 models due to their similar pylon configurations. The FAA is collaborating closely with Boeing and supporting the ongoing NTSB investigation. These groundings have raised concerns about operational disruptions and financial consequences for both UPS and FedEx, given their reliance on these aircraft for cargo transport. Industry analysts are closely monitoring how competitors respond and the potential ripple effects on global logistics networks. Historical Context and Continuing Investigation The NTSB’s preliminary report draws parallels to the 1979 crash of American Airlines Flight 191, in which a DC-10 experienced a comparable separation of the left engine and pylon assembly during takeoff. Both the cockpit voice recorder (CVR) and flight data recorder from UPS Flight 2976 were recovered with usable data, providing critical information for the investigation. The NTSB emphasizes that its inquiry remains ongoing and that all preliminary findings are subject to revision as further analysis is conducted.

EDGE Strengthens UAE Aerospace Sector Through Partnership with Etihad Engineering Advancing Local Aerospace Capabilities Abu Dhabi-based EDGE Group’s precision engineering division, EPI, has entered into a strategic partnership with Etihad Engineering, a global leader in aircraft maintenance, repair, and overhaul (MRO) services. Announced at the Dubai Airshow 2025 held at Dubai World Central, the collaboration focuses on enhancing the UAE’s capabilities in aircraft component machining, particularly in MRO activities related to aircraft wheel hubs. This initiative, which began in early 2025, represents a significant advancement in the nation’s pursuit of self-reliance in aerospace maintenance and manufacturing. Through this partnership, EPI has benefited from close cooperation with Etihad Engineering’s expert teams, bolstering its technical expertise, manufacturing readiness, and adherence to international aviation standards. Michael Deshaies, CEO of EPI, highlighted the broader implications of the alliance, stating that it reflects a shared commitment to building a sustainable and advanced manufacturing and MRO ecosystem within the UAE. He emphasized the role of this collaboration in driving In-Country Value (ICV) and supporting the country’s industrial growth and aerospace self-sufficiency. Daniel Hoffmann, CEO of Etihad Engineering, reinforced this vision by underscoring the company’s dedication to positioning the UAE as a global aerospace hub. He noted that partnering with industry leaders like EPI enables the delivery of comprehensive MRO solutions to customers worldwide while advancing the nation’s aerospace capabilities. Strategic Context and Industry Implications The partnership emerges amid a period of rapid growth and diversification for EDGE Group. Recent expansions into airborne electronic warfare and space technologies have strengthened the group’s market position and signaled promising prospects for future development. This collaboration with Etihad Engineering is expected to enhance investor confidence and further establish the UAE as a center for advanced aerospace innovation. Nonetheless, the partnership faces several challenges, including navigating complex regulatory frameworks, integrating advanced technologies, and ensuring supply chain resilience. Additionally, the alliance is likely to intensify competition within the sector, as rival companies may seek similar collaborations and technological advancements to maintain their market positions. Attendees of the Dubai Airshow can engage with representatives from EPI at EDGE’s Main Stand 520 and the Etihad Engineering team at Stand 920. About EDGE and Etihad Engineering Founded in November 2019 and headquartered in Abu Dhabi, EDGE Group is a global leader in advanced technology, comprising over 35 entities across five core clusters: Platforms & Systems, Missiles & Weapons, Space & Cyber Technologies, Technologies & Industrialisation, and Homeland Security. The group focuses on Fourth Industrial Revolution (4IR) technologies, aiming to develop sovereign capabilities for global export and national security while nurturing the next generation of skilled talent. Etihad Engineering is recognized as one of the world’s foremost providers of commercial aircraft MRO services. The company plays a pivotal role in supporting the UAE’s ambition to become a global aerospace hub through innovation and strategic industry partnerships.

Northern Jet Emphasizes Human Authenticity Amid Industry Shift to Automation Commitment to Personalized Service in a Digital Age ORLANDO, Fla., Nov. 20, 2025 — As the aviation sector increasingly embraces artificial intelligence and automated customer service solutions, Northern Jet is charting a distinct course centered on human connection. The company has announced an expansion of its Owner Services Department, underscoring its conviction that the most valuable form of “AI” remains Authentic Individuals. While many airlines are adopting chatbots, automated responses, and impersonal processes, Northern Jet continues to invest in what has driven its success for over three decades: real people providing genuine care. “We’re not the biggest or the loudest, and we’re certainly not chasing flash or fame,” said CEO Chris Bull. “What sets us apart—what our clients tell us year after year—is our unwavering commitment to service, company, and culture. That can’t be automated.” A Dedicated Human Team for Every Client Northern Jet’s Owner Services Department is specifically designed to offer high-touch, relationship-driven support to Private Advantage Card Holders, Fractional Owners, and Aircraft Owners. This team acts as a direct human interface for clients, handling calls, resolving issues, anticipating needs, and managing the intricate details that ensure each journey is seamless. “Our mission is simple,” explained Mary Shad, a leader within the department. “Know every owner by name. Understand their preferences. Deliver with integrity. And always make time matter. Technology can assist, but it cannot replace that.” The company has adopted a clear policy: every call is answered by a trained Northern Jet professional—eschewing phone trees, AI-generated menus, and endless transfers. “In private aviation, minutes matter,” Bull emphasized. “Our clients don’t want to push buttons or repeat themselves to a machine. They want a real person who can help immediately. We will never waste their time.” Navigating an Automated Industry Northern Jet’s people-first approach emerges amid mounting pressures within the broader airline industry. Industry analyst Brian Kelly of The Points Guy highlights the challenges airlines face in balancing efficiency, cost, and customer satisfaction. The rapid growth of workforce automation and robotic process automation is transforming labor dynamics, with many competitors accelerating automation efforts to reduce expenses and streamline operations. This divergence presents both opportunities and challenges for Northern Jet. While some customers appreciate the personalized, human touch, others may prioritize the speed and cost savings that automation provides. Nevertheless, Northern Jet’s steadfast dedication to authentic service, disciplined execution, and a culture of care has yielded one of the highest renewal rates in private aviation, with many clients maintaining loyalty for over twenty years. The Human Difference As competitors deliberate whether to emulate Northern Jet’s human-centric model or intensify automation, the company remains resolute. “The best technology enhances service. The best people define it,” Bull stated. In an industry rapidly advancing toward automation, Northern Jet is placing its confidence in the enduring power of human commitment to service, authenticity, and making every minute count.